Canadian Electrical Wholesaler
Canadian Electrical Wholesaler is published by Kerrwil Publications Limited with support from the EFC
Coopers Industries

Message From The Editor

If you fail to plan, you are planning to fall

This aphorism is sometimes attributed to Benjamin Franklin, but no matter who the author is it touches a nerve in our industry — workforce renewal in the short and medium term. This month of return to work and school is a moment as well chosen as any other to reflect once again on this major issue, whose corollary is the importance of having strategies in place to ensure the succession and the longevity of your business. In connection with this succession plan, the perspective of a member of the Millennial generation on the particular challenges that await those are the third generation in a family business. An issue that always seems to be topical, the impact of service quality on your company and its part in the necessary evolution of the distributor of electrical products. Good reading!

Line Goyette, Managing Editor  

Changing Scene

  • Standard Appoints Pierre Vincent as New Regional Sales Manager for Eastern Canada
    Standard has announced the arrival of Pierre Vincent who is joining Standard as Regional Sales Manager for Eastern Canada as of September 18th, 2017. He will be responsible for leading Sales in Eastern Ontario, Quebec and the Atlantic region…

  • Joe Owen Appointed Regional Sales Manager of Westburne Alberta
    Westburne has welcomed Joe Owen to Westburne Alberta as the new Regional Sales Manager for Southern Alberta effective August 15th. Joe joined Westburne in November of 2015 as a Strategic Account Manager on the Oil & Gas team where he effectively managed large midstream customers and consistently grew the business…

  • Premise LED Inc. Acquires the Assets of Infinite Electrical Sales Inc.
    Premise LED Inc. (formerly Core Products Canada Ltd.) has acquired the assets of Infinite Electrical Sales Inc. (Infinite). Executed namely for the acquisition of Infinite's sales team, the strategy will bring over 50 years of sales, lighting design, and energy savings analysis experience to help enhance the level of product knowledge and support for Premise LED's distributor network…

  • Beghelli Canada Names CDm2 Lightworks as Its New BC Representative
    Beghelli has made CDm2 Lightworks its new agency representing the province of BC. CDm2 Lightworks is a leader in the industry and expert in delivering innovative, sustainable lighting solutions. They will integrate Beghelli emergency and Luce lighting products into their line of world class lighting products…

  • TM4 and AxleTech Partner to Bring to Market Fully Integrated Electric Axles
    TM4 has partnered with AxleTech International to develop integrated electric axles (e-axles) for heavy-duty vehicles. As part of AxleTech's Electric Drivetrain Systems product line, the company is developing e-axles with patent-pending multiple-speed gearboxes that are integrated with electric motors…

  • CaGBC Makes Recommendations in Pre-Federal Budget Consultation
    The Government of Canada has demonstrated leadership in propelling Canada's transformation to a low-carbon economy. Innovative government policies, like labelling building energy performance, developing retrofit codes, and offering low-cost financing for retrofits, will be effective in moving the sector forward. To further support the transformation and growth of Canada's sustainable building industry and real estate sector, CaGBC responded to the federal 2018 pre-budget consultation…

  • Lumen Health and Safety Week 2017
    Health & Safety week will take place from September 18th to the 22nd. Every year, Lumen organizes this event to raise awareness about the importance of preventing injury and illness in the workplace. Lumen offers training sessions, product presentations and meetings with suppliers at its branches throughout the week…

  • Ideal Supply to Have New Human Resources Manager
    Tim MacDonald has announced that Joan Waechter is leaving Ideal Supply at the end of October this year. Joan worked in the Ideal Supply office through secondary school and college, joining the Company full-time as the manager of Avon Lighting in Hanover in 1984. She has been Ideal's Vice-President of Human Resources since 2001…

  • Emerson's New Appleton Baymaster LED High Bay Luminaire
    Emerson has introduced the new Appleton Baymaster LED High Bay luminaire, featuring a patented Quick-Mount pendant system that makes it faster, safer and more cost-effective than ever to install high bay LEDs in harsh industrial and hazardous locations. Emerson designed the Appleton Baymaster LED with the understanding that replacing traditional HID or fluorescent high bays with energy-efficient LED technology can be costly and difficult…
Tools For The Trade


Service is Alive and Well — Look at the Bagel!

By Rick McCarten
Electro-Federation Canada Years ago, I wrote an article about how bagel sales can relate to distribution sales. I thought it was time to revise the data and see if they still apply. So began my research. First, I visited a local grocery store. I found that I can purchase a bag of six bagels for just under $2. That works out to about 32 cents per bagel. My next stop was the Tim Horton's across the street (too close to expense mileage!). I stood in line at Tim Horton's and purchased a single bagel for $1.90. Why does Tim's charge more for their bagels? Many would say, the difference is service. Read More


Distributors Need to Evolve from Being Product Companies

By David Gordon
Channel Marketing Group Distributors traditionally fought for market share via relationship, service and price. The companies with the best people, best service and competitive pricing, and which could provide their customers with access to credit, typically won more business. Since a customer couldn't buy everything from one company (due to product lines or credit reasons), they shared business with multiple distributors. For many, the products they carried (or carry) defined their company. Much on the product side is changing this, as customer purchasing dynamics evolve… and the competition. Read More


Challenges of a Third Generation Millennial

By Patrick Laplante
Laplante et associés Our business, Laplante & Associates, was founded by my grandfather Leo in 1955, after which came the second generation — my father Paul in 1978 and my uncle Marc in 1983. Here I was, Patrick Laplante, about to enter the world of rep agencies at the age of 22 and a potential third generation successor. There are many challenges associated with coming into a family-run business as a third generation, but there are even more challenges when you're a Millennial walking into a business that for the most part comprises Baby Boomers. For starters, you walk into the office on your first day of training as an inside sales person and see this big machine they call a "fax machine" and have no idea how it works… okay, I'm just kidding. I wasn't that bad. Kidding aside, as a Millennial I was brought up using technology for everything. When someone tells me something I Google it to make sure the information was correct. Read More

Human Resources

Joe's Gone. Now What?!

By Michelle Branigan
EHRC In May, Statistics Canada released data from the 2016 census reporting that seniors now outnumber children for the first time in the survey's history. The percentage of those aged 65 and older climbed to 16.9% of Canada's population, exceeding the share of those under 15 years old at 16.6%. In the meantime, the portion of the working-age population — those between the ages of 15 and 64 — declined to 66.5% from 68.5% in the 2011 census. By 2031 almost one in four Canadians could be 65 or older, while the share of children would remain similar to 2016 levels, at 16%. There has been much discussion on what effect the exit of the baby boomer generation will have on the labour market. In the electricity sector, all but the youngest boomers hit the average age of retirement for our sector (58) in 2016. These departures mean that a vast amount of corporate memory, specialized knowledge and expertise will be lost. Read More

One of Us

Happy 50th Anniversary, Desdowd

Desdowd Desdowd Inc., a leading manufacturers’ agent, celebrated its 50th anniversary on September 19 in the presence of Pierre Dowd. The event, held close to the company’s Montreal location, brought together manufacturers, distributors, agents and employees. The company has 23 staff, a large warehouse, and three regional sales offices in Montreal, Quebec and Ottawa. It should be noted that Desdowd provides marketing and technical support for several major lines of advanced electrical products to various sectors of the electrical industry. Read More


Value of Building Permits Issued in July Declines 3.5%

Statistique Canada Canadian municipalities issued $7.9 billion worth of building permits in July, down 3.5% from June and the first decrease since March 2017. Lower construction intentions for commercial buildings and multi-family dwellings were mainly responsible for the national decline. The total value of permits was down in seven provinces, led by lower construction intentions for multi-family dwellings and commercial buildings in Ontario. The census metropolitan area of Toronto posted the largest municipal decrease, as the total value of building permits fell 16.2% in July to $1.5 billion. The decline followed two consecutive monthly increases and was mainly attributable to lower construction intentions for multi-family dwellings. Read More

Value of Q2 Residential Construction Investment Up 7.7% YOY

Statistique Canada Residential construction investment in Canada totalled $33.2 billion in the second quarter, up 7.7% from the same quarter in 2016. Higher investment in every component except cottages contributed to the total quarterly increase. Investment in renovations totalled $15 billion (up 6.6%) and accounted for almost 40% of the year-over-year change at the national level. Investment in single-family dwellings was up 12.9% to $7.4 billion, while acquisition costs related to new dwellings rose 8.2% to $3.7 billion. Read More

Survey Says


National Sales Manager Average Annual Salary

National sales managers earn on average nearly double the annual salary of inside sales reps which we identified last issue. Read More

Canadian Electrical Wholesaler is published by Kerrwil Publications Limited with support from the EFC
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